EA Talks 'Fewer, Better, Bigger' Titles, NFL Strike Ramifications, 3D Not Important

[Steve_OS]

Check out the article, over at Gamasutra.

Quote:

"EA also said an expected NFL strike in the coming year could have an effect on the company's bottom line, due to the signature Madden NFL American football game franchise, and that this effect has already been factored into its financial expectations. "We, like you, are looking forward to the NFL and the [players] resolving their differences and starting the season on time this year," said EA COO John Schappert, "but in terms of a planning assumption ... we've baked in the most conservative assumption, meaning no season. We're optimistic it can be better than that, so there's an upside." Responding to a question about the impact of stereoscopic 3D on the market, Schappert said he actually thought other technologies were more important to EA and the industry's bottom line."

[RedZoneD25]

Thanks for the article Steve.

[at23steelers]

Yeah thanks Stevo!! I am glad EA doesn't think 3D is that important right now, because there is just so many other needs.

[TheCreep]

So what would this mean for the Madden series for said year I wonder? A Madden game without the NFL exclusive would still sell if ya ask me. What would we get, a fully editable football title? Cant go wrong there.

[JDoze]

Quote: Originally Posted by TheCreep

So what would this mean for the Madden series for said year I wonder? A Madden game without the NFL exclusive would still sell if ya ask me. What would we get, a fully editable football title? Cant go wrong there.

Backbreaker...

Also, thanks for the info. I wonder if they are going to try and use the motion sensing devices. I hope not.

[jhogan3132]

hopefully they focus on online dynasties........ Maybe?

[jyoung]

I'll be shocked if EA doesn't just release Madden 12 and ignore the lockout like they did with NBA Live 99 and the NBA Lockout.

Madden will sell regardless of whether or not there's a NFL season.

[PVarck31]

Trust me, Madden 12 will release in August. NFL season or not.